Design Sprints and Rapid Prototyping for your next product decision.
We facilitate design sprints and build clickable prototypes for product teams choosing a new concept or feature. In an agreed fixed window, we test a selected assumption with your target audience and give your decision owner findings to help define the next design or build phase.
- 150+Projects delivered across 12 countries since 2012
- 100+Senior in-house engineers, six countries
- 5.0Unified rating across 61 client reviews on Clutch
- ISO 9001Certified quality management, audited by Quay Audit UK
- ISO 27001Certified security practice, audited by Quay Audit UK
01Overview
What a design sprint is for
We run a design sprint around a product question you need to answer before choosing the next development scope. The work can explore a new concept or a feature inside an existing product. We agree the question and the evidence needed to assess it before prototyping begins.
- A prototype and a decision readoutYou get the selected prototype, findings and a recommendation for the next step. Your decision owner uses that evidence to choose a build, refine the direction or choose a different scope.
- Content and fidelity with a purposeWe choose the detail the test needs, using your copy, permitted sample data and relevant flows. Audience access and recruitment are agreed with you as part of the scope.
- One assumption, named firstWe name the assumption under test and the decision it informs. That keeps the prototype focused and makes the limits of its findings clear.
- The right starting pointA UX audit assesses an existing experience. Product design and development carries an agreed product direction into software delivery. We help you choose the scope that answers your current question.
02Proof
Why unicrew for design sprints
Our concept and software delivery experience helps us frame prototypes around actual product and operational decisions.
- EZ-SQR started from one descriptionIn a May 2020 review, EZ-SQR's anonymous owner described help defining features and functionality from a description of an idea. The owner had shown the demo to some people and received positive feedback.A demodeveloped from a description of one idea and shown to people for early feedback
- Operational workflows that people useWe delivered a time-tracking and reporting tool for a research group at RWTH Aachen University. People recorded how they distributed their time, and the group used the reports to understand its projects. The client's 2017 review reported an increase in project leaders tracking their employees' time.~40%more project leaders tracking their employees' time with the delivered RWTH Aachen tool, as reported by the client in 2017
- Audited quality and information-security practicesWe hold ISO 9001:2015 and ISO 27001:2022 certifications, renewed through a multi-stage audit with Quay Audit UK. They give you checkable credentials when assessing how a partner works. We agree the permissions and handling requirements for the material used in your sprint.ISO 27001:2022 and ISO 9001:2015, renewed through a multi-stage audit with Quay Audit UK
03Compare
Sprint with us, sprint in-house, or skip straight to the build?
Choose the route around the decision you need to make and who will facilitate the work. Research without a prototype can establish needs or explore a market; a prototype helps test a selected interaction or concept. For engineering feasibility, technology advisory provides a separate assessment.
| A design sprint with usunicrew | A sprint your own team runsIn-house | Skip validation, build the MVPBuild |
|---|---|---|
| Best forA selected product decision that needs facilitation, a prototype and audience evidence before you choose the next scope. | Best forYour team has the facilitation, design and research skills, participant availability and audience access for the agreed window. | Best forThe direction has sufficient evidence and an agreed scope can move into design and development. |
| What it asks of youAccess to the decision owner, relevant product knowledge, permitted content and data, and the agreed audience or recruitment support. | What it asks of youA framed question, a facilitator who can test it fairly, and participants who can review the findings and decide the next step. | What it asks of youRequirements, product decisions and acceptance criteria for the software being built. |
| You end up owningThe agreed prototype, findings and recommendation, with handover and any subsequent build scope agreed separately. | You end up owningYour team's prototype and findings, with responsibility for documenting the decision and planning any further work. | You end up owningThe software deliverables and handover defined in the development agreement. |
Quick self-check
Tick what is true. The verdict changes as you go, and each one names the right next step.
0 of 4 true
Clarify the next scope
We can establish which decision you need help with. Where the direction is already chosen, product design and development can take the agreed scope into delivery.
Talk it throughDiscuss the question first
Bring the product question and the evidence you already have. We can assess whether facilitation, a selected prototype or another scope would help you make the decision.
Talk it throughFrame a possible sprint
We start by naming the assumption and the evidence a prototype could provide. Then we agree the audience, participants and outputs needed to make the work useful.
Book a discovery callExplore the sprint scope
The next conversation defines the question, the prototype's fidelity and the decision owner's role. Those choices set a scope we can cost and schedule with you.
Book a discovery callAgree the window with your decision owner
Bring the competing ideas and the people who can approve the next step. We agree the selected test and readout before starting. Most engagements start within two to four weeks.
Talk about the sprintA design sprint settles a product decision with evidence. In a fixed window, we turn the competing ideas into a prototype and put it in front of your audience. When the team already agrees on the direction, we go straight to design.
Oleksandr TrofimovChief Technology Officer, unicrew04Capabilities
What you get
The sprint scope selects the capabilities needed to test your question and prepare the next decision.
- Design sprint facilitation
Framing the riskiest assumption
The single belief under testWe frame the riskiest assumption as a testable question. The written brief names the decision it informs, what evidence would help and the limits of the selected test.
- Rapid prototyping
Clickable prototypes on real content
No lorem ipsumWe build clickable prototypes at the fidelity the question needs. You supply relevant copy, permitted sample data and product context; we use them to make the selected journey understandable to target users.
- Concept validation and user testing
Concept validation with real users
What they do, not what they sayWe agree who the target users are and how to reach them. Selected sessions capture how they use and interpret the prototype, with findings and limitations reported against the question under test.
- Build scoping and estimation
Sprint to scope
Scope, sequencing, risksWe translate the findings into a recommendation for the scoped next build, further research or a revised direction. Where you choose a subsequent product build, we agree its requirements, sequencing, risks and estimate before development begins.
- Rapid wireframe iteration
Wireframes for focused iteration
Layout before lookWe use wireframes to compare layouts and interaction logic when that level of detail answers the question. Visual foundations and a reusable component library can be chosen as a separate design-system scope.
- Mobile app prototyping
Mobile concepts, tested like products
Tested in the handWe select mobile journeys and the device context relevant to them. The prototype and test can explore navigation, content and interaction on a phone, with fidelity agreed for the decision you need to make.
- Prototype to production handoff
Prototype to build, with an agreed handover
The prototype becomes the briefWe prepare the prototype and findings for development, together with the agreed scope for the next phase. When you choose a build, we agree the handover and engineering work, including the acceptance criteria for production deliverables.
05Stack
Tools for the sprint and the build that follows
We use Figma and research methods during the sprint, then select frameworks for any subsequent build. Nielsen's heuristics are a standard method for reviewing usability, and the development tools below are chosen for the product's requirements.
Figma
- UX Audit
- Nielsen Heuristics Method
06Engagement
How you engage us on a sprint
Choose the engagement around how often your roadmap needs audience evidence for product decisions. There is no minimum engagement period.
A fixed-window sprint
Start hereWe agree the question, window, audience access, prototype and readout before starting. The recommendation follows the evidence collected, including any uncertainty that needs further work.
- Best when
- A selected concept or feature needs evidence before a build decision
- You pay
- Outcome based, quoted per project
- Typical start
- Two to four weeks
Sprint, then build
Straight throughRun the sprint first, then choose the development scope from its findings. We can take the prototype into development with a separately agreed estimate, acceptance criteria and handover.
- Best when
- You want a partner for the sprint and the subsequent agreed build
- You pay
- Billed hourly, quoted per project
- Typical start
- Two to four weeks
A designer or researcher works with your team on selected questions as the roadmap develops. You agree their responsibilities, available audience evidence and the work to be carried into each product decision.
- Best when
- Validation is continuous rather than a single decision
- You pay
- Billed monthly, per team member
- Typical start
- Two to four weeks
Review the existing findings before planning another sprint
We review the prototype, session notes and decision from the earlier sprint. That shows what the evidence supports and which questions remain open before you choose further work. A UX audit provides a focused assessment when the question concerns an existing experience.
07Industries
Industries we prototype for
Industry rules shape the journey worth testing. We scope the prototype around your users, operational constraints and the information that can be shown in a session.
Logistics and transportation
A quoting or dispatch concept can test the decisions people make as an order moves through operations. We select representative scenarios for the moving-order workflow from your operational rules.
Hospitality and leisure
A booking journey can test how customers understand available appointments and make a selection. For the subsequent build, availability can depend on real-time data from the backend system.
EdTech and learning
Select the learner or administrator journey the product decision concerns. A test-preparation flow can explore how the intended audience understands the content and moves through the selected task.
E-commerce
We select the prototype's B2B or B2C journey and sample product information around storefront, stock-management and middleware constraints, drawing on our work for a European manufacturer whose Shopify shops in seven EU countries connect to Microsoft Dynamics ERP stock management.
Healthcare
A health-monitoring journey needs a defined audience and clear permissions for content and sample data. We agree what can be shown and how participants can be reached before selecting the test.
Warehouse management
For a new warehouse-management application, select the operator task and the surrounding systems the concept must account for. We agree which interactions to represent and which integration questions belong in the later engineering scope.
Bring the product decision you want to test
Tell us the concept or feature you are considering and the evidence you already have. We will discuss the question a sprint could answer and the scope needed to answer it.
What happens after you contact us
- We reply within one business dayWe respond to your enquiry and arrange the next conversation about the product decision.
- A call about the product decisionWe discuss the concept, the evidence you need and who approves the next scope.
- The assumption under test, in writingWe define the assumption, the selected test and the outputs your decision owner will review.
- A fixed window, then a start dateWe agree the window and participant availability, then arrange the start. Most engagements start within two to four weeks.
08Delivery
How a design sprint works
We identify any simulated behavior in the prototype so your decision owner can judge what the audience findings support.
- Frame the questionWe frame the assumption with your product participants and decision owner. Together we agree what the test should establish, who it concerns and how the prototype and readout will be accepted.You getThe single assumption under test, written down, next to the decision it feeds.
- Map the flow, then sketch itWe map the user journey and sketch the slice that answers the question. Your participants supply the product rules and review the selected flow before we develop the prototype.You getA storyboard of the exact flow the prototype will cover, agreed with you.
- PrototypeWe build the selected clickable prototype at the agreed fidelity. You supply the relevant copy and permitted sample data; we identify any simulated behavior so the test findings can be interpreted accurately.You getA clickable prototype built on your own copy, data, and flows.
- Test with real usersWe run the agreed sessions with target users, observing their actions and discussing their interpretation of the concept. You provide audience access or the agreed recruitment support. The readout records findings and their limits.You getSession findings, observed patterns and the limits of the selected test.
- Decide: build, pivot, or stopWe present the findings and recommendation to your decision owner. They choose whether to build, pivot, stop or gather further evidence. Any next design or development scope is agreed separately from the sprint.You getA written recommendation and, where a build is recommended, the scope and sequence needed to set a budget.
09Client voices
What clients say
They were perfect. Nothing got lost in translation and we managed the time difference well. Artelogic has been professional, personable, and flexible, especially when it comes to our budget after the pandemic.
unicrew delivered a great MVP. I would give them five stars. unicrew delivered on time. They communicated through virtual meetings.
They built the product from start to finish. I appreciated how they thought through the process as well as the input from the business side. It’s not a situation where I tell them to code and they code it. They always give advice on what may come in the future. I’m very satisfied with their project management.
We were able to get the work completed in the expected time frame. There were little to no defects which was very nice because it allowed us to release and move on to our next project without having to back peddle. They were very accessible and took the time to understand our needs. They truly felt like part of the team.
Communication is always a concern for me when working with overseas companies, but Artelogic was exceptional. I would say that Artelogic seems to be focused on making sure they have great customer service. They put me at ease. Artelogic delivered their product on time and in good condition.
10Case studies
Our case studies
These projects show software delivery and operational workflows that inform our product work. Client reviews from engagements under our former Artelogic brand retain that name.
See all case studies- Personal CareA salon platform handling 200-300 bookings per vendor a month (Lookgood)unicrew built Lookgood's salon booking platform from start to finish, with real-time availability, SMS reminders, and scheduling that respects shared equipment.200-300Bookings per vendor each month
- EducationThe custom time-tracking tool that got around 40% more project leaders tracking time at RWTH Aachen Universityunicrew built a custom time-tracking web app for a research group at RWTH Aachen University, in place of spreadsheets or off-the-shelf software.~40%More project leaders tracking time
LogisticsCustom software for a US moving companyAn end-to-end SaaS platform for managing household moves and every business operation of a logistics company.Built from scratchAn end-to-end SaaS for household moves and the operations behind them
11Questions
About prototyping and design sprints
The prototype's level of detail follows what you need to learn from the selected journey.
A design sprint is a facilitated, fixed-window process for testing a selected product question through a prototype and audience evidence. We frame the assumption, prototype the relevant journey and give your decision owner findings and a recommendation.
Rapid prototyping is one part of that work. Business analysis defines requirements and scope; product design and development takes an agreed direction into software delivery. We choose the engagement around the question you need answered.
You receive the agreed prototype, findings and decision readout. We define those outputs and their acceptance before the sprint begins.
The readout can recommend a build, a revised direction, a different scope or further evidence. Development follows with its own requirements, estimate and acceptance criteria, and where it fits, our MVP in 6 Weeks offer can be the next build. Handover, access and IP terms are agreed for your engagement.
We quote a fixed-window sprint per project against the agreed scope. There is no minimum engagement period.
The scope accounts for:
- The product question and flows selected for the prototype.
- The fidelity and content needed for the test.
- Audience access, recruitment and the selected research methods.
- The readout and handover you need.
Fixed-price work is outcome based and quoted per project. Time-and-materials work is billed hourly and quoted per project; team extension is billed monthly per team member. We agree the appropriate model with you.
We agree the sprint's length before starting, based on the selected question, prototype and test scope.
Sessions can be scheduled across the chosen window to account for participant and audience availability, including a window spanning several weeks where that suits the scope. We agree the readout date and decision-owner involvement as part of the plan. Most engagements start within two to four weeks; that is a typical start window, not the sprint's duration.
We agree which system interactions the prototype needs to represent. Selected integrations may be simulated to test the user journey; a clickable prototype does not establish that the production integration works.
Bring the relevant system constraints and permitted sample data when we frame the question. If technical feasibility is the decision you need to make, we scope that assessment separately from audience testing.
The prototype represents the selected journey at the fidelity needed to test it. That may mean wireframes for layout and flow, or more detailed clickable screens with relevant content.
We identify simulated behavior and the limits of what target users can do. Production code, live integrations and a finished application are separate deliverables, agreed when you choose a development scope.
We report what the test shows and recommend the next step. Findings can support a pivot, a decision to stop the selected direction, or further research before you commit to a build.
An uncertain result is useful when its limits are clear. We distinguish an observed problem from a broader conclusion about the concept, and identify what would need to change or be tested next. Your decision owner chooses the next scope from that readout.
We need access to the decision owner and participants who can explain the product, audience and relevant constraints. We agree their involvement and session schedule before starting.
Your side provides:
- The decision being considered and the evidence already available.
- Product rules, relevant copy and permitted sample data.
- Access to target users or the agreed recruitment support.
- Review of the selected flow, agreed outputs and final readout.
The decision owner approves the next step from the findings and recommendation.
Yes. We can frame a selected feature inside an existing product and test its relevant journey with the intended audience. Existing product rules and user behavior help define what the prototype must represent.
For a whole new application, we still select the question and slice to test rather than treating a sprint as validation of every feature. A UX audit assesses an existing experience; our catering-application audit used user testing, interviews and Nielsen heuristics to produce findings and recommendations.
Compare the proposed question, responsibilities and outputs, then inspect the evidence relevant to that work.
Ask each partner to explain:
- Who facilitates, prototypes and runs the selected research.
- How audience access, participant involvement and recruitment are agreed.
- What the prototype represents and how findings and uncertainty are reported.
- How outputs are accepted and how any subsequent build is scoped.
We hold ISO 27001:2022 and ISO 9001:2015 certifications, renewed through a multi-stage audit with Quay Audit UK. Our guide to choosing an MVP development company helps assess a subsequent build partner.
A design sprint fits when a selected product decision would benefit from a prototype and audience evidence, and the decision owner can participate in choosing the next scope.
Capable internal facilitation can serve the same purpose. Research without a prototype can explore needs; focused interface design can develop a direction already chosen. Technology consulting and advisory assesses engineering feasibility, while product design and development delivers an agreed product scope.
We use the initial conversation to identify the evidence you need and the work that can provide it.
